The Amy Gillett Foundation and Cotter Pin
18th February 2008
The Amy Gillett Foundation (AGF) and Cotter Pin Pty Ltd – the promoters of Revolution track cycling events – are pleased to announce a partnership to support and expand the Foundation’s road safety messages.
The AGF is a nationally recognised, not-for-profit organisation that was formed following the tragic accident in Germany 2005 that took the life of Amy Gillett and injured her fiveteam mates. The Foundation’s objective is to reduce the incidence of death and injury on Australian roads, caused by the interaction between bicyclists and motorists.
Revolution cycling events target the new recreational road cyclist as well as core cycling enthusiasts. Revolution was created to provide a new style of track cycling event, a style that would increase spectator appeal and change the way people think about the sport.
After five sell-out seasons in the UK, Revolution launched in Melbourne, in November 2007, capitalizing on a plethora of domestic and international world and Olympic cycling champions, a world-class venue and a sport savvy audience. The racing is fast and the atmosphere is electrifying creating a superb night of entertainment for cycling and noncycling fans alike. Cotter Pin is also the promoter of The 110th Austral Wheelrace to be held on Saturday March 15 at Vodafone Arena with Revolution 3 slated for June and featuring a “Farewell to Beijing” theme.
AGF General Manager, Melinda Jacobsen said, “This partnership provides the AGF with a medium to reach professional and recreational cyclists and spectators with our road safety messages. Cycling participation is increasing and, given the international success of Australian heroes, such as Cadel Evans and Stuart O’Grady, the cycling spectator-base is also growing.”The partnership will reinforce the Foundation’s message in the psyche of cyclists and motorists. Motorists need to be aware of the increasing number of cyclists on our roads, and equally motorists and cyclists need to develop a healthy tolerance and improved road user behaviour when interacting.








